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Balloons Will Show Height of Planned Billboards

Two companies have proposals for billboards.

Peabody's most controversial billboard is on Lowell Street along Route 95. Photo credit: Patch file photo.
Peabody's most controversial billboard is on Lowell Street along Route 95. Photo credit: Patch file photo.

Look up to the sky along Forest Street and Route 95 on Thursday and may get an idea of the height of two billboards planned on property owned by the Salem Country Club.

The Salem News reported that Total Outdoor Corp. wants to erect two 80-foot poles along Route 95. At the request of the City Council, the company will float balloons at the sites to show the height of the billboards that are proposed.

The News reported that Ward 5 Councilor Joel Saslaw got the idea from a similar cell tower test in Wenham.

Another firm, 71 Newbury Street Properties, also agreed to use balloons to show the height of digital billboards planed on Route 1 at 131 and 151 Newbury St., which is next to Best Gas and behind the Golden Banana. The company is looking to build double-sided 90-foot billboards at those locations, reported the News.

Billboards have become a hot topic in Peabody. The most controversial billboard is on Lowell Street along Route 95. The city and Total Outdoor Corp. have been involved in a legal battle over that 92-foot billboard.  

Mayor Ted Bettencourt recently backed a billboard moratorium and said the billboards in Peabody have “reached a point of saturation.”

Read the full Salem News article. 

Here is previous coverage on the billboard issue:

March 6, 2014: Peabody Still Awaiting Billboard Company’s Next Legal Move

Feb. 23, 2014: Do You Support a Billboard Moratorium? 

Jan. 24, 2014: Mayor: City Could Net $700K by Leasing Public Land for Billboards

Dec. 11, 2013: My Digital Billboard Proposal is Better Than Yours... 

Aug. 23, 2013: Council Denies Permit for Lowell St Billboard, Ready to Return to Court
Saber Walsh April 23, 2014 at 07:44 AM
I grew up in Peabody with the horrendous odor of the leather factories. Now we'll be known for our billboards. How nice.
Fran C. April 23, 2014 at 10:35 AM
Scenic route. Forest st my butt.What an eye sore in such a nice wooded area.Mounds of compost up and down the highway.The smell now colored changing signs.Hope the distraction does.nt. cause an accident
Paul K Ryan April 24, 2014 at 09:46 AM
...BILLboards in Peabody ?.... Y don't we call them TEDboards, or even "cuter"....TEDDYboards....What's your preference ?

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